There are about 25,000 restaurants operating within the New York City limits. That means you have a great deal of competition if you’re a local restaurant owner. To be successful in this fast-paced environment, it’s important to find and refine your competitive advantages.
One way to boost business is to offer the best third-party delivery in New York City — and that means partnering with Grubhub. Our cutting-edge logistics platform and professional delivery drivers ensure your food arrives quickly, giving customers the best possible experience with every order. The best part? With Grubhub, you can offer top-notch takeout and food delivery services without hiring more people or investing in your own technology.
New York City’s food scene
When you think of the food scene in New York, pizza might be the first thing that comes to mind. That’s not wrong, but it’s only a tiny part of the picture. New York has one of the most exciting food scenes in the world — local restaurants are known for their exceptional food, wide range of international cuisines, and innovative approaches to dining. Whether you run a mom-and-pop diner or an in-demand fine-dining restaurant, you’re part of one of the world’s best restaurant industries.
What foods do New Yorkers love most? According to Grubhub data, the top food delivery orders in NYC in 2023 were:
- Burrito bowl
- Cheeseburger
- Hash browns
- Cheese pizza
- Mozzarella sticks
- Burrito
- Iced tea
- Pad Thai
- Edamame
- California roll
Based on this data, it’s clear that when they’re using food delivery services, both residents and tourists love comfort foods that come from a range of cuisines. From Thai food to Mexican, these dishes always have an elevated appeal. And of course, pizza remains a popular option.
Food delivery services are critical for New York restaurants — with the city’s high population and constant stream of tourists, getting a table isn’t always easy. A user-friendly online ordering system or food delivery app and a reliable third-party delivery partner lets you capitalize on the demand and keep your customers happy, even when the in-house dining room is full.
Grubhub: Your restaurant’s delivery solution
How does Grubhub help your business find success in New York City’s competitive restaurant industry? Here’s what you’ll get as a member of Grubhub for restaurants:
- Onboarding. When you sign up for Grubhub, you’ll go through our thorough onboarding process. We’ll let you in on all the useful tips and best practices for creating your menu, choosing a pricing structure for food delivery services, setting delivery areas, running marketing and promotions, and more. At the end of the process, you’ll be prepared to build a professional presence on the Grubhub platform.
- POS integration. The Grubhub system integrates with most major POS systems, enabling a streamlined order management system for your restaurant. With POS integration, incoming Grubhub orders flow directly into your system — no additional equipment, training, or reporting required. It’s a big time-saver, which is critical when you’re adding food delivery services to a small business.
- Menu management. Grubhub makes it easy to manage your online menus; with a couple of clicks, you can upload your existing menu into the system. Then, it’s easy to edit or remove items, create new dishes, or mark certain meals as unavailable. Integrating Grubhub with your POS? Make the updates in your POS system and they’ll automatically be reflected in your online ordering menu and your listing in the Grubhub food delivery app.
We know New York City restaurant owners are busy. Our food delivery services platform is designed to get your listing up and running as quickly and efficiently as possible so you can start accepting more orders and increasing revenue.
Grubhub also offers a low barrier to entry for your customers. Most of them are likely familiar with our food delivery app; they may even be among our 33+ million users.
NYC Restaurants use Grubhub
Hundreds of New York City restaurants have found success on Grubhub. Using Grubhub tools and delivery drivers empowers businesses to reach more customers and market their business.
Online ordering has taken off, but Grubhub has always generated the most orders for us. Everywhere you look in New York City you see Grubhub
Luis Diaz, Forest Hills Bagels
In Queens, Forest Hills Bagels utilizes Grubhub’s supplemental delivery to expand their delivery zone and serve more of the city. Manager Luis Diaz taps into promotions to make his business stand out on Grubhub Marketplace. In fact, Forest Hills Bagels has received 80% of their Grubhub orders through promotion redemptions.
“I wanted customers in a new area to get a taste of the quality of food we have, so I ran a promo there for three months,” Luis said. “We targeted certain areas we wanted to expand our delivery to by using promotions, and it worked great.”
Over in Brooklyn family-owned restaurant Da Nonna Rosa has expanded their loyal customer base with Grubhub. Co-owner Anthony Sagos strategizes Grubhub promotions to make their Italian menu stand out.
“We decided to partner with Grubhub because of everything from the marketing to the Marketplace website itself,” Anthony said. “It’s easy to access and customer support is always there. There is consistency with the platform.”
Promotions have been key to forming relationships with customers. Da Nonna Rosa launches different deals for limited periods of time, offering promotions like getting $8 off orders of $80 or more or adding a free item on delivery orders. They see promotions as a way to give back to their customers, encouraging loyalty by showing patrons their appreciation.
We’ve learned a lot through the process of using Grubhub. There are so many features there and we’ve been utilizing the different tools Grubhub provides to see what works for our restaurant.
Anthony Sagos, Da Nonna Rosa
How Grubhub can boost orders
While there are many third-party delivery services in the NYC area, Grubhub offers unparalleled efficiency and customer experience. You don’t need advanced technological or logistical skills — our platform handles the heavy lifting so you can reach a large group of customers, enable customers to order through a professional food delivery app, and offer convenient delivery.Ready to upgrade your restaurant’s food delivery services? Partner with us today.
